AdNews: Pureprofile re-launches its media business

Originally published: AdNews, 15 September 2020 ASX-listed martech Pureprofile is re-launching its media business as Pure.amplify, to be headed by Tasneem Ali. Pure.amplify will leverage its position as the only media company to be part of a global data and insights business. “We are delighted to add Pure.amplify to the Pureprofile family; a business that […]

Mumbrella: Pureprofile re-launches media business Pure.amplify

Originally published: Mumbrella, 15 September 2020 Consumer research, data and insights company, Pureprofile, has re-launched Pure.amplify, its programmatic advertising, media buying and audience insights business. The business was originally launched as Sparcmedia in 2009 before being acquired by Pureprofile in 2015. Tasneem Ali, who joined Pureprofile in March this year, will be the head of […]

Media release: Pureprofile launch Pure.amplify media business, headed by Tasneem Ali

SYDNEY, 15 September 2020: Pureprofile Limited (ASX: PPL) today announced the re-launch of its media business as Pure.amplify, to be headed by industry veteran Tasneem Ali. Based on the strong foundations of Pureprofile media, Pure.amplify takes a unique-in-market approach to ensuring clients achieve their marketing goals; undertaking proprietary market research and customer journey mapping, and […]