Understand your target audience on a much deeper level by deploying a simple survey to Pureprofile's active research panel. Keep your finger on the pulse of consumer sentiment at any stage of the campaign journey. Simply ask real consumers for their point of view and get the insights you need to get ahead of the competition.
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Implementing Ad profiler gives you the ability to optimise your media strategy and zero in on the elements that make the biggest impact. Ad profiler core outcomes include:
What impact does your advertising have on consumers? Find out how well your audiences are able to recall or recognise your brand.
Give yourself the competitive edge when pitching to clients, by using custom consumer insights that can be gathered in hours, not days.
Uncover usage, attitudes and purchase intent before committing your entire media spend. Future-proof the success of your marketing initiatives.
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Cookie | Duration | Description |
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SRM_B | 1 year 24 months | Used by Microsoft Advertising as a unique ID for visitors. |
Cookie | Duration | Description |
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_fbp | 3 months | This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. |
Cookie | Duration | Description |
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_ga | 2 years | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. |
_gat_gtag_UA_68933149_4 | 1 minute | Set by Google to distinguish users. |
_gcl_au | 3 months | Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services. |
_gid | 1 day | Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. |
_hjAbsoluteSessionInProgress | 30 minutes | Hotjar sets this cookie to detect the first pageview session of a user. This is a True/False flag set by the cookie. |
_hjFirstSeen | 30 minutes | Hotjar sets this cookie to identify a new user’s first session. It stores a true/false value, indicating whether it was the first time Hotjar saw this user. |
_hjIncludedInPageviewSample | 2 minutes | Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's pageview limit. |
_hjIncludedInSessionSample | 2 minutes | Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's daily session limit. |
Cookie | Duration | Description |
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_clck | 1 year | No description. |
_clsk | 1 day | No description. |
_hjSession_1998415 | 30 minutes | No description. |
_hjSessionUser_1998415 | 1 year | No description. |