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AdNews: Pureprofile shares rocket on the appointment of new CEO


Originally published: AdNews, 13 July 2020

Shares in ASX-listed martech Pureprofile surged after the appointment of Martin Filz as CEO.

He joins from Eureka AI, a business intelligence platform which generates actionable insights from mobile data, where he was managing director and chief revenue officer.

He replaces Nic Jones who resigned in August last year. Chairman Andrew Edwards took on executive functions from Jones.

In early trade on the ASX, shares in Pureprofile were up more than 300% to $0.033.

“I am delighted to be joining Pureprofile,” says Filz.

“The core business is very strong and has a solid base on which to build from. We are firmly in the right area of Insights and are well positioned to take advantage of the client move to data being faster, better and more insightful.

“Pureprofile has great people, clients, strong proprietary technology and a global footprint that has enabled us to grow and will ensure an exciting future.”

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