Originally published: B&T, 28 May 2021
Pureprofile Limited has announced that its media business, Pure.amplify, will be expanding into the UK.
Headed by industry veteran Tasneem Ali, the expansion will build on the highly successful launch of Pure.amplify into the Australian market in September last year.
Taking a unique in-market approach to ensuring clients are able to achieve their marketing goals, Pure.amplify undertakes proprietary market research and customer journey mapping; developing overarching and holistic strategies to implement programmatic advertising, media buying and generate audience insights.
