Dedication to brand safety

Dedication to brand safety

It’s critical for marketers to have complete confidence that their ads are displayed in high-quality, brand-safe spaces. At Pure.amplify, brand safety is at the core of every single campaign – selecting premium and secure ad placements across the entire digital universe.

You’re in good hands

Our industry-leading technology and partnerships are in place to ensure that your brand is always protected:

Ad fraud detection

We incorporate best-in-class ad fraud detection solutions such as DoubleVerify and Integral Ad Science into every campaign

Extensive whitelists & blacklists

Our team continuously detect and remove any unsafe inventory from our growing list of partner websites

Human-led optimisation

Our team of expert media traders constantly monitor each campaign to ensure quality placement and optimal performance

Ad verification & viewability

We work directly with third-party verification & viewability providers such as DoubleVerify, MOAT and ComScore. We always surpass ad viewability of 55.2% - the industry benchmark as defined by the IAB

Premium publisher partnerships

We provide direct access to our network of premium publishers via private marketplace arrangements

We'll take it from here

Your brand deserves to feels safe - contact our digital experts today

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Brands who love us